MGTS, Mobivia’s international referencing and trading center, launches its data marketplace with the ambition to centralize information related to the automobile and individual mobility sector.

United Arab Emirates –  May 11, 2022Dawex, the leading technology company for data exchange, data marketplace and data hub, unveils the MGTS Data Marketplace, the first non-personal data marketplace for the automotive sector (distribution, sales, use, wear and tear, maintenance and equipment), and more globally for individual mobility. The MGTS Data Marketplace aims at bringing together all stakeholders and observers of today’s and tomorrow’s individual mobility to enable its users to understand, anticipate and innovate in this rapidly changing sector.

Present in 18 countries with 2,000 customer contact points under the Midas, Norauto and ATU multi-brand car maintenance banners, Mobivia is the leader in its sector with over 50 million customers per year and 50 years of existence.

“Dawex provided us with the technology solution to monetize and generate value from our data or those of our partners, by creating a Data Exchange Platform that is powerful, efficient, secure and easy to use,” explains Ludovic Codeluppi, International Product Leader at MGTS.

The MGTS Data Marketplace leverages Dawex Data Exchange technology to facilitate the collection, centralization, distribution, exchange and monetization of non-personal data in this sector. The different market players keep control over their data, decide with whom to share it and for what purposes, in an environment that guarantees security and traceability. Thanks to Dawex business and regulatory expertise, the MGTS Data Marketplace meets the requirements of European and international regulations, and is perfectly in line with the future Data Act.

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